Every real estate agent can rely on technology to give them the push to close any deal. Technology and real estate are two things that constantly evolve. More so, we’re seeing the use of technology in real estate and how it impacts the industry.
For example, 92% of all real estate listings are posted on a realtor’s website. So the use of websites is already common practice in real estate. But there is more. Real estate agents can use these next 5 technologies to become better at their job.
Creating Beautiful Graphics With Canva
The first technology we’ll talk about is Canva. Canva is a particularly popular tool that many graphic designers use when needing to create graphics for their campaigns. And real estate agents can do that as well.
The reason why this tool is so popular with real estate agents is that it is very easy to use. The simple design, easy-to-navigate interface, and simple drag and drop system make this tool one of the most convenient pieces of technology in real estate.
Since real estate agents are responsible for creating listings for social media, Canva can help with that. Canva can help you create beautiful graphics for Facebook, Instagram, and many similar social media platforms.
Digitizing Your Business With Google Suite
A real estate agent can do everything online. From sending emails to scheduling appointments, online tools are the bread and butter of the industry.
For real estate agents looking to digitize their business, look no further than Google Suite. Google Suite is a product of Google and incorporates tools such as Gmail, Google Disc, Google Drive, Google Sheets, Google Slides, and more.
This all-in-one technology from Google will help you manage your business easier. In a not-so-recent update, the tool made it possible to streamline business operations by incorporating video conferences.
For real estate agents looking to connect with clients from different parts of the country, this feature is highly valuable. And the best part about it is the fact that it is a cloud tool. This means that agents can access their business from any device, at any time, and from anywhere so long as they have an internet connection.
Cloud technologies are soaring in popularity, and the real estate industry has much use of them.
Easier Task Management With Trello
When running a real estate company, you’ll employ multiple people and each one will focus on specific tasks. If you don’t have an effective way to assign tasks to employees and monitor their progress, then look no further than Trello.
Trello is a collaborative task management tool that every real estate agent could use. The tool is easy to use and even easier to manage. You create tasks for your employees, and they update them whenever they finish part of it or whenever they finish the task.
This tool also allows you to create boards and assign names. For example, you can create boards for different employees and assign multiple tasks. The good thing about this tool is that there isn’t a cap on how many people can join your workspace.
Effective Social Media Management With Hootsuite
Yet another technology for social media, Hootsuite is an all-in-one social media tool that integrates multiple social media platforms into one. With this tool, real estate agents can manage their Facebook, Instagram, and Twitter listings with little to no effort. The tool isn’t exclusive to these platforms – you can add as many platforms as you want.
The good thing is that the tool allows better management such as publish listings, monitor analytics of the listings, and much more. The fact that you can do it all on one screen is very impressive. And real estate agents can benefit a lot from this level of versatility.
The tool also allows you to add multiple profiles and manage content from those profiles as well. There is no cap, but the tool isn’t cheap. There is a free plan, but that one does limit you to only three accounts.
Create Video Listings With Animoto
The main job of real estate agents is to close deals. Technology can help you with that as well. While you need to be skilled in the ins and outs of closing deals, you can also benefit by using the right tools.
A very important part of closing deals is to attract clients to the property. One way to do that is by showing them a virtual tour of the house. While VR is an expensive technology, a cheaper option is to create videos.
One way to do that is with Animoto. Animoto is a tool that allows you to create video listings with little to no effort. Since the tool has an easy-to-use drag and drop interface, any real estate agent can piece together a quick video in a matter of minutes.